It’s Easy Spending Green
The LOHAS Journal keeps tabs on the green economic trends and finds that roughly thirty percent of U.S. adults — more than 63 million consumers — now purchase goods and services with consideration to the products’ health, environmental, social justice and sustainability value.
This sector, worth $227 billion a year, is expanding rapidly and is expected to reach $1 trillion annually by 2020. Therefore, if you can find a solid company that values these areas, you probably will have a good investment. As many on Wall Street will tell you, that is easier said then done. So how do you do it. Well there is no magic answer, but listening to industry leaders and people on the forefront of the movement will get you pointed in the right direction. If a company has the ear of Al Gore they are at least worth a closer look – like the site http://www.generationim.com, which links from Al Gores site http://www.algore.com.
It is apparent the being green is becoming sexy, so automakers that are leading the charge in building more efficient cars are probably a good bet. Companies that are innovative and developing better solar and wind power or cleaner fuels and using renewable resources are worth investigating. Consult investment companies that specialize in green or environmental assets.
